Storytelling With Data
We’ve all been victims of visual torture presentations, overwhelmed by the maze of fonts, colors, bullet points, and important information. We ourselves, even if we don’t mean to be, can sometimes overwhelm others with data, making it impossible to focus on the important research findings within.
We’ve all been victims of visual torture presentations, overwhelmed by the maze of fonts, colors, bullet points, and important information. We ourselves, even if we don’t mean to, can sometimes overwhelm others with data, making it impossible to focus on the important research findings within.
Most people may be aware of the need to communicate effectively through data, but feel they lack the technical skills. It is rare for anyone to be proficient in data visualization.
While technology has increased the accessibility and usefulness of data processing tools, there remains a black hole in effective implementation. Default tool platforms and generic practices tend to leave data, and the stories we want to tell, woefully inadequate.
Being able to visualize and tell stories through data is key to turning data into actionable information that leads to better decisions.